Did you know African-Americans comprise less than 1% of startup founding teams? This weekend, Spotify teamed up with All Star Code, a new nonprofit that’s addressing this issue by providing resources to bring more young African-American men into the tech industry.
All Star Code’s goal is to attract, prepare, and place high-potential, qualified young black men in the tech-career pipeline and help them achieve full-time employment at tech companies. And since we believe that everyone should have the opportunity to become a great designer, engineer, or founder of the next big idea in tech, we worked with this amazing organization to bring 20 of these teens into Spotify’s NYC offices for the first-ever All Star Code workshop.
The students were challenged to create their own startups…in just one day. Working in teams, Kane Sarhan, friend of All Star Code and co-founder of The
Entstitute led students through identifying market opportunities, designing a logo, wire-frame exercises, and the development of marketing plans. At the end
of it all, each team had to pitch their business to an audience of judges from the tech industry, volunteers, and their parents.
Spotify employees from all over the company spoke about different careers in tech and provided mentorship to the student teams, helping them address everything from logo design to revenue strategies. The teens were incredible–smart, interested, and passionate about their projects. And at the end of the day, the final presentations blew everyone away. The winning team was L.G.M (Lion Gaming Music), a mobile composition and gaming app for reggae music.
Photo credit: Michael Schwartz